Wednesday, May 11, 2016

Schools : UNESCO International Photo Contest #Words0fTolerance

credits: UNESCO

What is #WordsofTolerance?

"Words can be as powerful as actions, books are our best allies in education. Regardless of who you are and where you come from, books will give you a unique perspective."
#WordsofTolerance is a social media campaign whose goal is to promote books and reading and spread the message of tolerance. 

It was launched alongside World Book and Copyright Day, celebrated by UNESCO every 23April.
The year 2016 is special, marking the 400th anniversary of the death of two exceptional writers: William Shakespeare and Miguel de Cervantes

UNESCO is curious to know which world author has inspired you by one of his/her memorable thoughts. 

Livraria Lello & Irmãos/ Porto, Portugal
credits: Lello Bookstore

Students can share their favorite quote and show the best places to read or find books in their town. It doesn’t matter if they live in a big city, small town or a village. UNESCO would like to see all types of libraries and bookstores. 

credits: San Jacinto College


Students love participate in contests. They get excited to show off their skills no matter the contest. But a contest about books, reading, and tolerance?  Do we want better, as teachers?

It would be gorgeous to motivate our students to the value of Tolerance by reading. And seeing them to go to a bookstore to get a book? This is perfect. You agree with me, I'm sure.

So, let´s do it. Students must participate in UNESCO International Photo Contest spreading the message of tolerance.

Please invite your students to participate in this contest sending a photo that they can shot in school library or in a bookstore of their city, small town, whatever.

How to participate? 

  • Think of one of your favorite quote that is inspiring for you (if you don’t know any, run to the nearest library!). 
The quote should be in English, French, Spanish, Arabic, Chinese or Russian and symbolize one of the core values that UNESCO stands for, such as: tolerance, humanism, peace… 

  • Find your favorite library, bookstore or any other book-related institution in your town and strike a pose capturing both you and the building! 

  • Take a photo that reflects your spirit through this quote. 

For example: Quote: “Have more than you show, speak less than you know.” 

W. Shakespeare 

  • Post your photo on Instagram via #WordsofTolerance.

What do UNESCO expect? 

In order to increase your chances to be selected, don’t forget to: 

  • Be authentic: even when you play a role, you can be true to yourself. 
  • Be creative: be free to express yourself in every possible way: wear a funny outfit, take an interesting angle, choose an unusual building, play with light and colors… Surprise us! 
  • Be timeless: show that 400 years may change, words and context but the core values remain and apply to all despite the cultural differences! Competition duration 


Started on 23 April 2016. End on 31 May 2016 (World Day for Cultural Diversity for the Dialogue and Development), at 19:00 Paris time (GMT + 2).

Winner announcement:

Winner announcement: 21 June 2016 

Lucas Spenser/Telescope

Terms and Conditions Presentation:

The contest includes four stages in order to approve participants submission: 

  • Step 1 Quote: choose a quote from your favorite author;
  • Step 2 Picture: take a picture of you and a library or bookstore of your choice and relate it to the quote in a fun and creative way;
  • Step 3 Social media: submit the two elements on Instagram under the tag #WordsofTolerance 
*Take notice: the quote is separated and not on the photo. 
  • Step 4 Geolocation: mark the place where the photo is taken by adding a geotag.

Important:  The contest is free of charge.

Judging criteria:

UNESCO will select the winning Entries on the basis of the following main criteria: 

1. Originality: use your imagination and create something unique and memorable 

2. Effectiveness: Ability of the Entry to effectively promote the values of UNESCO through a quote and illustration 

3. Quality: composition and aesthetics of the photo submitted 

Some participation rules:

  • Any individual from any country can take part.
  • The entries are intended to promote the World Book and Copyright Day, by interpreting one of the quotes from a famous author, thus encouraging creativity and freedom of expression. 
  • There are no limits on the number of entries that each entrant can submit. The photo can be taken using a mobile phone, camera or any other device. Any expenses incurred during submission are to be borne by the entrant. 
  • There is no registration. Entry is determined by the posting of the quote with accompanying a photo on Instagram and tagging it with the #WordsofTolerance. 

To be eligible, Instagram Entries MUST be set as ‘Public’ so that they are visible to UNESCO. 

Read the complete Participation Rules and Prizes here
As we know a picture is worth a thousand words! 


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